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AAA vision, mission, and value

Operating since 2007, our client base includes a multinational companies from the telecoms, banking, FMCG, manufacturing, hospitality, and educational sectors, as well as regional and national enterprises. AAA also works with the public sector and government institutions, development partners, and non-governmental organizations on capacity building and human resources development initiatives.


Our vision is to enhance the capacity of people and organizations in Cambodia to succeed in their work and achieve their fullest potential. Our aim is be the leading business in Cambodia for quality of training and in creating innovative approaches to people and organization development.


Our mission is to add value and bring results to our clients and their people in every project and action we undertake. We help people to use their own strengths and abilities for success and to embrace new challenges and opportunities. We apply high professional standards in all our work and we help others to do the same.

Core Values

  • Taking an interest in every customer and supporting their success.
  • Creating a positive experience for everyone who interacts with our team.
  • Constantly improving the quality of our services.
  • Being innovative, inventive, and flexible in our services.
  • Acting ethically and responsibly in all our operations.
  • Building a creative and evolving workplace for our staff.


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